TL;DR – Since 2009, FairPrice stores have been giving out free drinks, snacks & dates for Muslim customers to break fast. This year, they took it to a whole new level.
From 23 March onwards, 60 NTUC FairPrice outlets across Singapore will be offering free beverages and dates or snacks to Muslim customers during the fasting month.
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Done for the 15th year in a row, this initiative will continue until 21 April. Muslim customers will be provided with refreshments 30 minutes before and after Iftar (the act of breaking one’s fast).
Apart from giving out Iftar packs, FairPrice is offering 21% more halal-certified products in-store
To cater to the varying needs of the Muslim community, FairPrice has also increased its halal-certified products to 9,500 this year, more than a 21 per cent increase compared to 2022. Some of the products include a range of house brands and imported products and fresh and frozen products.
These include medjool dates, Pasar baby pearl brinjal, ready-to-cook satay, beef rendang and pre-mix pastes and sauces.
$40,000 donation to Mendaki, doing good by lower-income families
In the spirit of Ramadhan, FPG will also be donating $40,000 through the FairPrice Foundation to Yayasan MENDAKI’s Education Trust Fund to support children from low-income families in the Muslim community. The donation will be used towards helping students defray costs in their educational pursuits, such as paying for school fees, transportation, and purchase of school textbooks, assessment books and stationery.
Mr Tng Ah Yiam, Chief Procurement Officer, FairPrice Group, said, “In keeping with the spirit of Ramadan, FairPrice Group continues to do our part for the less fortunate. Beyond providing children from lower-income families with financial support for education through Yayasan MENDAKI, we also seek to foster a more caring and inclusive society. We hope our efforts will inspire both businesses and individuals alike in lending a helping hand to those among us who need some extra assistance.”
You can see the full list of participating outlets offering Iftar packs here.